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Welcome to POP!
Proactive Optometric Physicians (POP) supports the interests of independent, private practitioners. We are dedicated to helping our members build their practices and provide quality care for their patients in a private practice setting.

Our Consultants are experts in optometric education and business issues. They stand ready to support your needs as an Independent Private Practitioner.

With a single membership fee, you gain access to these nationally recognized consultants ready to advise you on:

  • Clinical issues
  • Practice development and management
  • Legal issues that impact your practice
  • Banking, financial planning and insurance advice
  • Classified and associate placement services
POP Preferred Partners are vendors who believe in independent private practice and are offering POP members the benefits of a buying group.

POP members enjoy discounts on a wide range of our partner's products and services. Supporting these vendors supports private practice. The discount savings from any one vendor will more than pay your annual membership fee.

Our Private Forums are available for members to share ideas and information. You can discuss your practice and areas of concern to you either in an open forum or by private message. Interaction within the membership group will lead to greater individual success.